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What to know before you go

We hope you are as excited as we are about The Mountain in 2024…it’s going to be an epic event for Artists and fans alike! We want to prepare you for the journey ahead. Whether you are joining us for one day or all three, the following information will help to organize all your festival details: What you should and shouldn’t bring to the venue, travel tips and reminders, and everything in between. August is a very warm time of year in Gatlinburg so prepare accordingly for your stay in town, but not to worry...The Mountain is an indoor and air conditioned venue so you can rock out in comfort!

We recommend you read this page fully to ensure your experience is hassle-free! On behalf of all the bands and crew joining you for The Mountain, we wish you safe travels and can’t wait to rock with you…See you in Tennessee!

Festival Details

Venue location

Gatlinburg Convention Center
234 Historic Nature Trail
Gatlinburg, TN 37738

daily schedule

Click HERE to view the daily schedule.

Festival map

Before arriving, make sure you take a look at the Festival Map HERE.

Getting There

Getting to the gatlinburg convention center

The Gatlinburg Convention Center is located at: 234 Historic Nature Trail Gatlinburg, TN 37738. Located in the heart of Gatlinburg and easily accessible with many hotels, shops, and restaurants within walking distance, this is sure to be a fantastic venue for our 2nd journey to Gatlinburg. For a map of the area, CLICK HERE.

Airport information

The closest airport to the Gatlinburg Convention Center is McGhee Tyson Airport (TYS) in Knoxville, which is about 42 miles from the Convention Center (roughly a 70-minute drive). For more information or details on this airport, CLICK HERE.

Parking

There are plenty of public and private paid parking lots in downtown Gatlinburg with some right next to the Convention Center. The City has a paid lot on Reagan Drive within walking distance to the Convention Center! Many lodging properties are close enough to allow a short walk to the Convention Center and we recommend walking should you be close enough to do so. For those staying further away, call for a taxi or ride share to the venue or utilize the free Trolley System throughout your stay. Please note that the Trolley only runs until Midnight – if utilizing, take note of last pick up/drop off times for your destination.

Venue Entry Instructions

VIP Ticket holders

Upon check-in either on Friday before the kickoff or Saturday upon arrival, guests will receive wristbands and a VIP Goody Bag. There are two VIP lounges in the Upper Level of the Venue -- see Festival Map. The VIP Lounges will overlook the Creekside and Mountain stages through glass windows and allow for some downtime without missing the action. In addition, there will be an assortment of light, complimentary, to-go snacks and small bottled waters, refreshed throughout the day. This area is for VIP Guests only and credentials will be checked upon entry.

Friday - August 23rd
Doors to the Convention Center open at 4:00 pm. Want to get your wristbands early? VIP Check-In will be available on Friday, August 23rd from 2:00 - 6:00 pm. After checking in, guests will need to exit the venue until the doors officially open at 4:00 pm. Please use the VIP Entrance -- see Festival Map for location. If you arrive after 6:00 pm, wristbands will be available at the Box Office located near the Main Entrance.

Saturday - August 24th
Doors to the Convention Center open at 11:00 am. If you have not recieved your wristband or goody bag, VIP Check-In will be available on Saturday, August 24th from 10:00 am - 12:00 pm. After checking in, guests will need to exit the venue until the doors officially open at 11:00 am. Please use the VIP Entrance -- see Festival Map for location. If you arrive after 12:00 pm, VIP Check-In will be available at the Box Office located near the Main Entrance.

Sunday - August 25th
Doors to the Convention Center open at 11:00 am. However, if you have not received your wristband or goody bag, the Box Office will open for Early Check-In beginning at 10:00 am and will remain open until 10:00 pm. After checking in, guests will need to exit the venue until the doors officially open at 11:00 am. If you have not received your wristband or goody bag, VIP Check-In will only be available at the Box Office located near the Main Entrance.

WRISTBANDS WILL NOT BE REPLACED IF LOST OR DAMAGED. NO EXCEPTIONS!

All other ticket holders

All Single Day ticket holders, General Admission 2-Day Pass Holders, Will Call Tickets, and those looking to purchase tickets use the Main Entrance -- see Festival Map for location -- look for signs indicating the entrance for General Admission Guests. Tickets will be scanned, and all guests will receive a wristband for either the single day or the 2-Days depending on the type of ticket purchased. Wristbands allow guests to come and go throughout the day. Those guests coming day of without pre-purchasing tickets, will be directed to the proper line for day of purchases. Both cash and credit card will be accepted for all ticket purchases.

Friday - August 23rd
Doors to the Convention Center open at 4:00 pm. Want to get your wristbands early? The Box Office will open for Early Check-In at 2:00 pm. Guests may check-in and receive their wristbands for all days, however, after checking in, guests will need to exit the venue until the doors officially open at 4:00 pm. Please use the Main Entrance -- see Festival Map for location.

Saturday - August 24th
Doors to the Convention Center open at 11:00 am. However, if you have not received your wristband or have a Single Day ticket, the Box Office will be open for Early Check-In beginning at 10:00 am and will remain open until 10:00 pm. After checking in, guests will have to exit the venue until the doors officially open at 11:00 am. Please use the Main Entrance Only -- see Festival Map for location.

Sunday - August 25th
Doors to the Convention Center open at 11:00 am. However, if you have not received our wristband or have a Single Day ticket, the Box Office will be open for Early Check-In beginning at 10:00 am and will remain open until 10:00 pm. After checking in, guests will need to exit the venue until the doors officially open at 11:00 am. Please use the Main Entrance Only -- see Festival Map for location.

WRISTBANDS WILL NOT BE REPLACED IF LOST OR DAMAGED. NO EXCEPTIONS!

Doors

When will doors open for the convention center?

The doors to the Convention Center will open on Friday at 4:00 pm and at 11:00 am on both Saturday and Sunday.

When will doors open to the stages?

Doors to the Creekside/Mountain Stages and the Summit Stage for VIP guests will open approximately 30 minutes prior to the first performance. General Admission doors will then open approximately 15 minutes prior to the 1st performance time for that stage. Once the doors have been opened for the main stages (Creekside and Mountain Stages) for the day, they will stay open throughout the rest of the day. The Summit Stage doors will remain open until just before and just after the Photo Experiences.

Once doors have been opened for the day (with the exception of Summit Stage), guests will be able to come and go as they please, but remember seating and standing room are on a first-come, first-served basis.

Please see the Daily Schedule for approximate door times.

is there an area to sit?

There will be be a mix of seats and standing room only for both the Creekside, Mountain and Summit Stages.

In addition, there will be a designated VIP area for both the Creekside and Mountain stages only. This VIP area is located at the very front near the stage. There is not a VIP area for the Summit Stage. However, as mentioned above, we will open VIP Doors roughly 15 minutes before the opening of General Admission doors to both venues to ensure plenty of time for you to grab your perfect spot.

Photo Experiences

What is the photo experience?

There will be a handful of Photo Experiences that all guests may participate in so be sure to check the Daily Schedule for times and artists. There will be a General Admission line, as well as a line exclusively for VIP Guests. All VIP Guests must wear their VIP laminates AND VIP wristbands to access the VIP line – no exceptions. All Photo Experiences are PHOTOS ONLY (no autographs) and pictures will be taken by our photography staff. About 2-3 weeks after The Mountain, you can retrieve your pictures at www.vipcruisephotos.com. These photos are free to download and prints can be purchased as well.

What is Allowed in the Venue?

Can I bring my own food & drinks?

No outside food, drink, or alcoholic beverages are allowed to be brought into the Gatlinburg Convention Center. There is, however, food, non-alcoholic beverages, and alcohol sold throughout the venue.

what are the restrictions on bags?

We ask that attendees do not bring large backpacks into the venue, and should guests bring bags, they may be subject to search prior to entry into the Convention Center.

What is the photo policy?

Photography with a fixed camera lens is permitted, however, professional cameras (video or still) or cameras with detachable lenses are not permitted. Out of respect for the performers, please refrain from flash photography during ALL Concerts. In addition, any and all videotaping or audio recording is prohibited. Thank you for your cooperation.

are smoking an/or vaping allowed?

Cigarettes and E-Cigs
In Compliance with the State of Tennessee Statutes; Smoking both cigarettes and E-Cigs is prohibited in all indoor public facilities and within 50 feet of an entrance door. We ask that all guests adhere to the smoking procedures, only smoke where designated and use appropriate receptacles for disposing of cigarette butts.

What about other substances?

Drugs and Illegal Substances
The Mountain USA, LLC (“The Mountain”) and Gatlinburg Convention Center have a zero-tolerance policy regarding the use, possession, purchase, or distribution of illegal controlled substances. Any violation of this policy will result in the violator being removed from the Event. The responsible individuals will be turned over to the local law enforcement officials for appropriate legal action, at The Mountain’s discretion. In such cases, The Mountain and Gatlinburg Convention Center shall not be liable for any damages, refund, or other compensation, including travel costs or any other claim as a result of such behavior.

Food & Beverages

Will Alcohol Be Served?

Yes! The Gatlinburg Convention Center will be serving alcoholic beverages throughout the venue including a variety of beer, seltzers, wine and assorted liquor for mixed drinks. Alcoholic beverages will not be sold or served to anyone under the age of 21 and all guests will be required to show proof of age using a valid, government issued, photo I.D. Guests wishing to purchase alcohol can do so at specific bars which only take tickets. There will be three different ticket options for purchase and they will be color coded based on type of drink you prefer. Each ticket can be redeemed for the one drink:
  • Non-alcoholic beverage: $4 per ticket
  • Beer/Wine: $9 per ticket
  • Mixed Drinks: $12 per ticket

There will be tables set up near check-in as well as in the main hall where guests will show ID, get a "21+" wristband, and purchase your drink tickets. YOU MUST START HERE IF YOU PLAN TO PURCHASE ALCOHOL.
This wristband must be worn at all times when purchasing and consuming alcohol. Should you lose this, you will be required to show ID again for a new wristband. Guests that show signs of being heavily intoxicated, disturbing other guests and/or acting erratically may not be served alcohol and/or asked to leave the venue and no refund or reimbursement will be offered at any time. Any guest found purchasing alcohol for minors under the age of 21 will also be turned over to the local authority.

Payment options include cash, credit, and tap/ApplePay.

PLEASE NOTE:
At no time are guests allowed to leave the venue with any alcoholic drinks.
Please be mindful of this policy.

Are There Many Food Options?

Yes! The Convention Center has a plethora of food options – you will never have to eat the same thing twice! Take a look at your many options!

NO WAY JOSE'S NACHO STAND

  • Plain Nachos - $6
  • Loaded Nachos with Beef, Chicken or Carnitas - $9
  • Loaded "Doritos Walking Tacos" - $12 (Plain $10)
  • Empanadas - $7
  • Bottled Beverages - $4
  • Coffee - $3

SMITH & SON'S BBQ STAND

  • BBQ Pulled Pork Sandwich - $7
  • Brisket Sandwich - $9
  • Ribs (2 Bones) - $3
  • Hushpuppies - $4
  • Potato Salad - $2
  • Oh Snap! Pickles - $4
  • Bottled Beverages - $4
  • Coffee - $3

HOLSTON'S CONCESSIONS STAND

  • Pretzel with Queso - $6
  • 1/4 Pound Nathan's Chili Cheese Dog - $9
  • 1/4 Pound Nathan's Plain Hot Dog - $6
  • Brisket & Short Rib Cheeseburger - $9
  • 1/2 Pound Boneless Chicken Wings - $7
  • Sidewinder Fries - $5
  • Bacon Ranch or Chili Chesse Fries - $9
  • Bottled Beverages - $4
  • Coffee - $3

How do I pay for food and beverages?

Food and non-alcohol concession stands take cash, credit, and tap/ApplePay. Please see section above about purchasing alcohol.

Vendors in the Rock Market payment options may vary so please be sure to ask.

The Mountain Merch Store will take cash and/or credit cards.

Accessibility

Is there an area for guests with special needs?

There are designated ADA areas in both VIP and General Admission. Space is limited and will be first come, first served but the venue is very spacious and level with plenty of open space and seats throughout.

In addition there are two (2) elevators, one located at near the Parkway Entrance and one located Main Entrance.

Questions or Need Assistance?

Where can I get assistance?

If at any point you have questions or need assistance while at the Gatlinburg Convention Center, please visit the Box Office/Information Desk at the Main Entrance (upper level) of the building. The Mountain Music Festival Staff as well as Gatlinburg Convention Center Staff are happy to assist you with any questions you may have.

For additional answers to frequently asked questions, please feel free to check out the FAQs page or contact us at: info@themountainusa.com.
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